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Vox PR was shortlisted in the prestigious CIPR 2007 Pride
Awards Best Use of Media Relations in the West of England
for this work.
Vox won a two-pronged contract to publicise
public events at the Museum's Wroughton site and to provide
strategic support surrounding the proposed National Collection
Centre, now known as Inspired.
The 545-acre site is home to many of the
Science Museum's large objects, and Inspired will enable
the public to look at how past scientific breakthroughs
can help inform science, technology and development in
the future.
The museum wanted to raise the profile of
the site and the future plans, as well as attract more
visitors. Vox produced the museum's first What's On brochure
and was responsible for substantially increasing media
coverage and public awareness of the events and the venue's
future plans.
Programme and operations manager Ken Barbour
said "Vox looked at our programme with fresh eyes and came
up with strong ideas on how to market and promote it, and
then delivered them. We were delighted with their work
which resulted in a substantial increase in the number
of people who visited us and know about us".
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